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For advertisers

Be in the room
when they decide.

Custom Label powers commerce editorial across a vetted network of publishers. For advertisers that means one relationship, category-wide reach, and per-SKU reporting on the traffic that converts hardest: readers mid-comparison.

$5bn
commerce GMV influenced annually
518
product categories covered
13
markets with local coverage
2M+
products in the live catalogue
What you get

High-intent reach, bought once

01

Placement where the decision happens

Your products considered inside genuine editorial comparisons, read by people already deciding what to buy. Not display inventory, not a retargeting pool.

02

Category-level reach, not one-off deals

Enter a category once and appear across every publisher in the network covering it, in every market where you sell. 518 categories mapped, 13 markets live.

03

Product-level reporting

Impressions, clicks, orders and revenue per SKU per publisher per market, reconciled against your own commerce data.

04

One relationship, one contract

Instead of negotiating with dozens of publishers, you negotiate once with us. We handle the editorial side, the tracking and the settlement.

The rules

What money cannot buy here

The network only has value because readers trust it. So the line is drawn hard, and we would rather lose the deal than move it.

  • Editorial independence is absolute. Payment never buys a ranking or a verdict.
  • Commercial relationships are disclosed on the page, every time.
  • Products enter the consideration set; the ranking is decided by the evidence.
  • We will tell you when your product loses, and why, so you can fix the product.
Partnerships

Enter the categories you should already own

Tell us what you sell and where. We come back with the categories where the network already has coverage, the reach available, and what entering looks like commercially.

Prefer email? admin@customlabel.ai